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Home E-commerce Comptes vendeurs sur Amazon : ce qu’il faut savoir !
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Comptes vendeurs sur Amazon : ce qu’il faut savoir !

Amateurs ou en reconversion professionnelle, devenir vendeur sur Amazon figure parmi les alternatives que beaucoup veulent explorer. La démarche est reconnue pour être facile  mais surtout bénéfique car elle rapporte même avec un moindre investissement au départ. En fait, deux comptes peuvent être créés sur Amazon. Mais vous pouvez choisir celui qui convient à votre degré de priorité comme au temps que vous souhaitez y consacrer.  Cet article tente un éclaircissement sur ces deux types de possibilités.

Créer un compte « basic »

C’est le compte à créer dans le cas où vous êtes seulement à la recherche de compléments de revenus, afin d’arrondir vos budgets de fin de mois. D’emblée, pour vous aider, le lien https://www.jesuismonpatron.fr/vendre-sur-amazon-tuto/ est un guide complet pour vous faire découvrir comment vendre sur amazon en tant que particulier.

En fait, il s’agit ici d’un vendeur à faible volume, c’est-à-dire que vous allez travailler pour moins de 40 articles par mois à l’endroit de vos clients potentiels. L’avantage ici est donc d’avancer à votre rythme, vu l’objectif moyen à atteindre. Vous pouvez profiter de votre accès sur la plateforme pour vous former aux arcanes de ce type de commerce et affûter vos armes pour la présentation de vos produits et la recherche de clients potentiels. 

Featured articles

A noter qu’Amazon a défini les catégories de produits suivantes au sein desquels vous pouvez présenter votre marchandise : auto et moto, industrie, high Tech et ordinateurs, jouets/enfants/bébé, livres, musiques, DVD, maison et jardin, outils, voyages, sports et loisirs.  Pour cette option, il vous sera demandé des frais à hauteur de 0.99€ par article, en plus des frais de vente et de gestion selon la catégorie que vous aurez choisie.

Passer en compte « professionnel »

Une fois que votre business a décollé et que la barre des 40 articles au mois est dépassée, vous pouvez ouvrir un compte de vendeur professionnel. Mis à part ce nouvel objectif de vente, vous aurez cette fois accès à toutes les catégories de produits que propose le site. Pour la gestion de vos stocks et le développement de votre business, Amazon vous offre l’accès à des outils automatisés de suivi, ainsi que le rapport des commandes effectuées.

En ce qui concerne les frais, vous serez ici facturé à 39 € par mois, sans les frais requis par article comme lors de l’ouverture d’un compte particulier. La baisse des frais par article vendu s’applique ainsi pour continuer à faire évoluer votre affaire. Par ailleurs, vous ne disposez plus d’aucun délai qui exige la remise en vente d’un article non-vendu et tous vos produits peuvent bénéficier du bouton «  ajouter au panier » 

Bref, quel que soit votre choix, l’objectif est de rentabiliser votre investissement, aussi minime soit-il. Sur la plateforme Amazon, les bons réflexes portent sur la recherche du bon produit, en plus d’être un produit dont la demande est constamment en évolution, de sélectionner la niche de marché potentiel afin de faire face à la concurrence rude et de trouver sa place au sein du secteur. Ne pas oublier de prendre en compte la facilité d’expédition du produit en passant notamment par le service Fulfillment by Amazon.

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